ADM To Introduce Podcast Advertising Standards & Guidelines

The Association of Downloadable Media’s (ADM) Susan Bratton has announced that the organization will present its Advertising and Sponsorship Standards and Guidelines for Traffic Measurement at the upcoming ad:tech Expo, being held in San Francisco, April 15-17.

The ADM will present the latest numbers in podcasting/vidcasting and downloadable media, case studies of successful programs, new ad units around which our industry can standardize and guidelines for audience traffic measurement. Bratton is also looking for speakers for the event:

“We currently seek panelists for these sessions. If you are an extraordinary speaker who can talk about numbers, case studies, ad standards and audience measurement, please send an email to susan at personal life media.

If you are a brand marketer or agency person or are working with someone on the ‚Äúclient side‚Äù whom you think would be a speaker on one or more of our sessions, please email Susan. This is our top speaker priority.”

ADM members are entitled to a 50% discount on a full conference pass to ad:tech. The Early Bird rate is $1395, so you pay $697.50 if you register before March 14th. You can attend the ADM sessions free, as well as attend ad:tech’s exhibit hall and keynote sessions free, if you pre-register. You must be registered to attend this event.

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This entry was posted on Wednesday, February 6th, 2008 at 10:35 am and is filed under How to Podcast, Making Money with Podcasts, New Media Organizations. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.