The Communications Program of Monash University (Melbourne, Australia) is inviting the producers of podcasts and videoblogs to participate in a short survey, the first wide-scale survey focusing on the production
side of this new media.
The online survey takes about 5 to 10 minutes to complete. Participants do not need to provide any personal or identifying information to complete the survey.
The objectives of the research are to:
Examine the range of podcasts and videobloggs currently being produced
Identify the types of people involved in the productions
Examine the effort and work put into developing this content
Look at how the shows are promoted and developed
Explore interactivity issues
Look at medium to long-term business models and cost-recovery issues
