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« Podcast Site Lets Podcasters Share Promos | Main | "Nude Britney Spears Giving Birth" Sculptor Subject of Podcast »Mobilecasting Update: NPR Podcasts Coming to PhonesMarch 27, 2006
The service will also offer podcasts from NPR Member station KCRW Santa Monica, CA. KCRW podcasts include national and international news analysis as well as arts and entertainment features. “Podcasting has enabled NPR and the NPR Member stations across the U.S. to extend our public service and reach new audiences,” said Maria Thomas, vice president and general manager, NPR Digital Media. “Mobilcast will make it easy for mobile phone listeners to find, use and update their favorite podcasts and expand the visibility and leadership of public radio in the on-demand arena.” Mobilcast is a mobile phone software application and web tool that enables listeners to search for and stream or download podcasts to their phones. NPR podcasts will receive a branded channel in the Mobilcast application. “We’re pleased to provide NPR fans the ability to listen to their favorite podcasts over their mobile phones, updated all day, every day,” said Bill Valenti, executive vice president, Melodeo. “This deal is further evidence that the progression of podcasts to mobile phones is inevitable.” NPR content is available on Mobilcast immediately. Mobilcast runs on a variety of phones; details are available at the Mobilecast site. CommentsPost a comment |
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Melodeo, a company that specializes in delivering content to mobile phones, today announced that NPR has selected the company's Mobilcast service to deliver 45 of its podcasts to mobile phone users in the U.S. and Canada.