Virgin Radio plans to make its podcasts by Christian O'Connell, Geoff Lloyd and Al Murray available for mobile users later this month.
The broadcaster has partnered with technology company Spodradio to allow consumers with Nokia handsets to download podcast software designed for mobile phones.
"Mobcasts will significantly extend the appeal of podcasts by making them accessible to far more radio listeners," said James Cridland, director of digital media at Virgin Radio. "It's becoming absolutely crucial to give consumers the power to access our content in any way they want."
Mobile podcasts differ from ordinary wireless downloads because they will be delivered via an RSS feed, so new shows are added automatically.
Virgin Radio plans to make its podcasts by Christian O'Connell, Geoff Lloyd and Al Murray available for mobile users later this month. 
