JAYS, a Swedish company, has developed a Sound Isolating System that it says reduces up to 90 percent of ambient noise, increases battery life on portable products and decreases the risk of "iPod-ears" (hearing impairment).
The d-JAYS earphone system is built around a micro armature that makes it possible to produce the sound inside the ear, generating a better sound quality according to the company.
Looks great, but the web site, while attractive, is mostly non-responsive. The productis also not available until some time later, unspecified, this Summer.
