Spearheading the ShortCuts podcast is a team at Lotus. "Using the latest podcast technology, subscribers will have the choice to request segments on-demand and to learn and interact with one of the world's technology leaders about everyday user issues," said Ben Edwards, Manager, IBM New Media Communications.
IBM is using podcasting as one of the new ways to share its technology expertise with consumers and users worldwide. Listeners can access ShortCuts by downloading shows individually from the site, or by subscribing to the ShortCuts podcast feed using a podcast application
IBM has introduced the 
