Making Money with Podcasts

RawVoice Unveils Media-on-Demand Service

Apr 14th, 2011 | By | Category: Making Money with Podcasts, Video

Podcast production and hosting company RawVoice has introduced a new media-on-demand service at this week’s National Association of Broadcasters [NAB] Show in Las Vegas April 9-14. Dubbed “Cue Too,” the media-on-demand (MOD/VOD) service will allow content creators, independent film artists, bands, educators and all others who create content to sell their content online and through […]

Wizzard Media Launches Web Based Premium Podcast Subscription Service

Mar 17th, 2011 | By | Category: Making Money with Podcasts, Podcasting Networks

Podcasting network Wizzard Media has announced the launch of a web-based “premium podcast” subscription service for publishers using the Libsyn platform. This service allows podcast publishers to sell individual podcast episodes, and create paid subscription packages for their premium content, delivering the content via the web, which the company calls “a natural extension” to the […]

Wizzard Unveils Google AdMob Integration & Android Apps

Nov 29th, 2010 | By | Category: Making Money with Podcasts, Podcast Distribution, Podcasting Networks

Last week, Wizzard Media announced support for AdMob, Google’s Mobile Ad network. AdMob is the largest mobile advertising network with over 300 billion global impressions. Additionally, Wizzard announced nearly 30 audio and video Apps, available now for use on the Android smartphone.   The latest Android version of Wizzard’s App adds the popular iPhone App feature, […]

Podcasters See 31% Ad Revenue Increase

Jul 12th, 2010 | By | Category: Audio Podcasting, Making Money with Podcasts, Podcasting

Podcasting community blubrry announced a 31 percent ad revenue increase for the second quarter of 2010, reflecting new ad buys on 27% more shows hosted on Blubrry, Tech Podcasts Network and other RawVoice subsidiaries. CEO Todd Cochrane attributes the increase to podcast advertisers seeing a healthy return on their investment and because of their podcasts’ […]

Ricky Gervais Podcast Gets Turned Into An Animated Cartoon

Feb 19th, 2010 | By | Category: Audio Podcasting, Corporate Podcasts, Internet TV, Making Money with Podcasts, Podcast Distribution, Podcasting, Video

British comedian Ricky Gervais has translated his popular podcast, The Ricky Gervais Show, into an animated series for HBO. The animated series takes the audio of the podcast and puts animation to it, intercutting retro-styled animated scenes with animated versions of Gervais, Stephen Merchant and Karl Pilkington. See the HBO site for details.

Wizzard Announces New Ways For Podcasters To Make Money

Feb 10th, 2010 | By | Category: Corporate Podcasts, Making Money with Podcasts, Podcast Distribution, Podcasting Software

Podcast hosting network Wizzard Media today announced the availability of In App Purchasing for its Podcast Apps in the iTunes App store. Wizzard’s iPhone App is designed to be quickly customized for each podcast. It lets podcast publishers offer their own iPhone App. With In App Purchasing capabilities, podcast publishers will be able to offer […]

Podcast Fans Are The Ultimate Audience For Advertisers

Jan 29th, 2010 | By | Category: Featured Story, Making Money with Podcasts, New Media Organizations, Podcasting Statistics

Podcast fans are an ideal audience for advertisers to reach, according to a new report from Edison Research and the Association for Downloadable Media (ADM).

Podcast fans are well off financially, they pay attention to the ads in podcasts, they’re hard to reach with traditional advertising and they are 6 times as likely to “enjoy” the ads in podcasts as consumers of traditional media.

Results of ADM/Edison Research Podcast Study Revealed

Jan 26th, 2010 | By | Category: Making Money with Podcasts, New Media Organizations, Podcasting, Podcasting Statistics

From the Association for Downloadable Media: “Please join the ADM as we present the results of our recently concluded Podcast Consumer Attitudes study. Together with Edison Research we surveyed nearly 5,000 regular consumers of audio and/or video podcasts and we will be sharing those results in a public webinar. This free webinar is scheduled for […]

Is Apple Planning A Free, Ad-Supported iPhone?

Jan 5th, 2010 | By | Category: iPhone, Making Money with Podcasts

All Things Digital is reporting that Apple has bought mobile advertising platform company Quattro Wireless for $275 million. Why is Apple buying a mobile advertising company? Here are four possibilities: Free ad-supported iPhones – Steve Jobs recently applied for a patent for an ad-supported operating system. Combine that with the purchase of a mobile advertising […]

100 Million People In The US Are Ready To Pay For Online Content

Nov 16th, 2009 | By | Category: Corporate Podcasts, Making Money with Podcasts

ReadWriteWeb has posted a surprisingly pessimistic look at recent stats on how many people in the US are willing to pay for access to online news: 80% of US Consumers Won’t Pay For Online News. They cite two sources on this: According to a new Forrester Survey, 80% say they wouldn’t bother to access newspaper […]