Posts Tagged ‘ Forrester ’

100 Million People In The US Are Ready To Pay For Online Content

Nov 16th, 2009 | By | Category: Corporate Podcasts, Making Money with Podcasts

ReadWriteWeb has posted a surprisingly pessimistic look at recent stats on how many people in the US are willing to pay for access to online news: 80% of US Consumers Won’t Pay For Online News. They cite two sources on this: According to a new Forrester Survey, 80% say they wouldn’t bother to access newspaper […]

Marketers Moving Their Advertising Dollars To Social Media

Mar 16th, 2009 | By | Category: Commentary, Featured Story

New Research shows that marketers are moving their advertising dollars from traditional media to social media.

Acording to Forrester, more than half of the marketers interviewed are planning to increase their social media budget during the recession.

And 95% of marketers are “bullish” on social media marketing.

Search Engine Optimization For Internet Videos

Jan 10th, 2009 | By | Category: General, Internet TV, Streaming Video, Video

Would you like to know a simple way to make your Internet videos rank higher than 80% of all the videos published? Research firm Forrester has taken a look at the state of search engine optimization of Internet videos, and have found that less than 20% of marketers insert keywords into the filenames of the […]

In Five Years, Internet Video Will Be Everywhere

Jun 26th, 2008 | By | Category: Internet TV, Video

In five years, video will be everywhere, showing up on your phone, on Blade Runner-esque billboards, in your email and on your car’s GPS unit. According to Forrester analyst James L. McQuivey, Ph.D., you’ll encounter “a dozen video platforms per day,” – what he calls an OmniVideo world. You’ll not only watch more video, but more of […]