Podtrac today announced the Podtrac Media Planner, a new online service designed to demistify advertising in podcasts and serial video clips by helping advertisers learn about audio and video podcasts, view demographics and reach, and sample more than 4000 audio and video podcasts.
According to Podtrac, the serial nature of audio and video podcasts provide both [...]

RadioTail, a podcasting ad network, has announced plans to provide a free metrics and dynamic ad insertion system to all podcasters.
RadioTail has opened its platform up to all podcast producers for free through its new RadioTail Ripple service.
RadioTail Ripple lets audio and video podcasters track the usage of their media files and build a profile [...]

Kiptronic, an ad network for the podcasting industry, today announced growth milestones for its Kiptronic Podcast Marketplace.
According to the company, the network has grown to include:

130 Advertisers
Over 450 podcasters representing 15 million monthly downloads
Daily growth of over four podcasters since the system launched

“We are pleased with the progress we are making in providing a central [...]