Podcast advertising revenue is growing, but not as fast as the podcast audience, according to the latest research from ZenithOptimedia.

By 2011, podcast ad spending is expected to grow to $43 million — but that amount comes to less than 0.2% of projected revenue for the total online advertising space.

Will podcast advertising ever catch up with podcast adoption?

Cortex has released a new iPod DJ mixer, the dMIX-300 Digital Music Control Station. The dMix-300 is a compact all-in-one iPod mixing solution for Digital DJing. The mixer includes a 2-channel audio mixer and a built-in iPod Dock (suitable for all iPod models), and lets you search, cue, play, pitch, mix and even scratch digital [...]

Corporate podcast production/promotion company PodGarden has announced an enterprise-level tracking service. The PodTractor service verifies audiences for large podcasting organizations similar to print magazine circulation audits. PodTractor executives say this tool lets podcasters accurately describe their audience size to potential advertisers and sponsors, or present an accurate accounting of returns to investors and management. On [...]

Canada’s first comprehensive podcasting survey is underway, and is looking for input. The study is aimed at discovering what is happening with podcasting in Canada; audience sizes and characteristics, popular podcasts and topics, audience demographics, and more. To participate in the survey and to be entitled to receive a highlighted summary of the results, visit [...]