The Business Value of Podcasting
Dec 26th, 2008 | By James Lewin | Category: Making Money with Podcasts, Podcast Quickies, Podcasting Eventsvia PNME 2007: A discussion by John Havens of BlogTalkRadio and Paolo Tosolini of Microsoft on The Business Value of Podcasting and New Media for Corporate Organizations.
Description:
Although the number of podcasts being produced by organizations like IBM, GE, and BMW continue to proliferate, many businesses have not bought into the value and potential return on investment for podcasting at their firms [...]
