Posts Tagged ‘ influence ’

PR Pros Want To Know If You Are A Player

Dec 10th, 2007 | By James Lewin | Category: Podcasting Research

As social media gets more and more popular, companies are struggling to understand what’s important, who they should pay attention to and what they should measure, according to a report by the Institute for Public Relations and Wieck Media.
Here are the highlights:

Fifty-seven percent of respondents said that social media tools are becoming more valuable to [...]