Wizzzard Podcast Downloads To Get Certified By Nielsen//NetRatings
Sep 18th, 2007 | By James Lewin | Category: Corporate Podcasts, Making Money with Podcasts, Podcasting ServicesPodcast¬†hosting provider¬†Wizzard Software¬†announced today a partnership with Nielsen//NetRatings to offer certified download data. According to Wizzard, certified download numbers will bring “a new level of accountability to podcast ad sales.”
“Our adoption of the Nielsen//NetRatings solution….will elevate our participating publishers‚Äô podcasts to an entirely new level of consideration by advertisers and agencies as a viable, measured [...]