Edison Research has released their annual joint study, with Arbitron, of Americans’ radio consumption habits – and it shows that podcasting continues its steady, unrelenting growth.

According to the report, the audience for podcasts has grown by a healthy 22% since last year.

Podcast network Wizzard Media today announced an agreement with Ando Media to automate their audio advertising campaigns. “Non-intrusive” advertisements will be “stitched” to the beginning, middle or end of participating audio podcast programming in the Wizzard network. Wizzard and Ando Media’s first joint ad campaign, already underway, will be for Cisco’s Webex, a digital tele-conference [...]

comScore today released the results of a study profiling the “iTunes podcasting audience”. The study, sponsored by mobile advertising service Ad Infuse, focused on users who downloaded podcasts via iTunes in October 2006. It found the podcast audience to an attractive demographic for advertisers, with a core audience of high-income, well-educated people. Research Highlights: Males [...]