Posts Tagged ‘ trends ’

Are Twitter Users Anti-Social?

Jun 22nd, 2009 | By James Lewin | Category: General, Microblogging

Are Twitter users anti-social?
Last week, Internet marketing blog HubSpot released their second State of the Twittersphere report (pdf).
According to HubSpot’s report:

79.79% Twitter users fail to provide a homepage URL
75.86% of users have not entered a bio in their profile
68.68% have not specified a location
55.50% are not following anyone
54.88% have never tweeted
52.71% have no followers

So - [...]



Online Video Viewing Reaches New Peak in April

Jun 5th, 2009 | By Elisabeth Lewin | Category: Featured Story, Internet TV, Streaming Video, Video

Internet users viewed a record 16.8 billion online videos in April, representing an increase of 16 percent…..since March!



Nielsen: Internet Video Viewing Up 50 Percent

May 20th, 2009 | By Elisabeth Lewin | Category: Video

American television consumption is on the rise, on every platform available, according to a new report from The Nielsen Company. Monthly time spent watching video on the Internet grew especially quickly, up over 50 percent since the first quarter of last year.
Nielsen’s quarterly “Three Screen Report” looks at Americans’ media consumption habits, and this latest [...]



Webster: Future of Podcasting Lies In Original, Bite-Size Content

May 20th, 2009 | By Elisabeth Lewin | Category: Podcasting, The New Media Update

Tom Webster of Edison Research has a thought-provoking piece on the future of podcasting.
At his blog, The Infinite Dial, Webster qualifies the cup-is-half-empty findings of the Zenith Optimedia report (as detailed by eMarketer). To review, Zenith sees the future of podcasting as rosy and profitable only for the lucky few, and podcasting ad revenue will [...]



Podcast Audience Growing Faster Than Podcast Advertising

May 13th, 2009 | By Elisabeth Lewin | Category: Featured Story, Making Money with Podcasts

Podcast advertising revenue is growing, but not as fast as the podcast audience, according to the latest research from ZenithOptimedia.

By 2011, podcast ad spending is expected to grow to $43 million — but that amount comes to less than 0.2% of projected revenue for the total online advertising space.

Will podcast advertising ever catch up with podcast adoption?



Free Webcast Offers Latest Research On The Podcast Consumer

May 12th, 2009 | By Elisabeth Lewin | Category: New Media Organizations, Podcasting, Podcasting Statistics

The Association for Downloadable Media and Edison Research are pairing up to present a free online Webcast covering the latest reasearch on the audience for podcasts.
Tom Webster from Edison Research will present The Podcast Consumer Revealed - 2009, on May 21, 2009, at 1:00 EST. In the Webcast, Webster will discuss the fourth iteration of [...]



Satellite Radio Faces Sirius Problems

May 7th, 2009 | By Elisabeth Lewin | Category: The New Media Update, iPhone

Satellite radio network Sirius XM Radio released grim first-quarter results today, with a drop in both subscribers and revenues.
Sirius has recently created a new service that can stream radio content via Apple devices like the iPhone and the iPod Touch, but that innovation may be too little, too late, to staunch the hemorrhage of customers.
In [...]



eMarketer: ‘Blogs Are Now Mainstream Media’

May 1st, 2009 | By Elisabeth Lewin | Category: Citizen Media, The New Media Update

Online marketing research firm eMarketer released its latest report Wednesday, a study that indicates a growing number of Americans Internet users are publishing their own blogs, for a growing blog-reading audience.
The cloyingly named The Blogosphere: A-Twitter with Activity, report indicates that the number of American Internet users making their own blogs is growing: 27.9 million [...]



Online Video Viewing Jumps 11 Percent In March

Apr 29th, 2009 | By Elisabeth Lewin | Category: Video

Internet information provider comScore released March 2009 data for online video consumption. Their report indicates that U.S. Internet users viewed 14.5 billion online videos during the month, a jump of 11 percent over February 2009.
In March, comScore’s report says, 77.8 percent of the total U.S. Internet audience viewed online video. Google Sites, (parent of video [...]



Hulu To Add Music Videos Soon?

Apr 24th, 2009 | By Elisabeth Lewin | Category: Digital Music, Streaming Video, The New Media Update, Video

Business news source Bloomberg reports that, according to sources “with knowledge of the discussions,” streaming video powerhouse Hulu.com, is in talks with record labels to offer music videos on the site. Major music companies Universal Music Group, Warner Music Group, Sony Music Entertainment and EMI Group are rumored to be in discussion with the [...]