Posts Tagged ‘ video snacking ’

Video Snacking A Real Trend

Feb 15th, 2008 | By James Lewin | Category: Internet TV, Podcasting Research, Podcasting Statistics, Streaming Video, Video, Video Podcasts, Vlogs

Video snacking - watching short, on demand Internet video over your lunch hour.
Lunch Is The New Prime Time
Nielsen has released new research that identifies “video snacking” as a real trend.
Internet video viewing peaks during lunchtime hours on weekdays:

Streaming activity at the top network TV Web sites peaks during the weekday lunchtime hours of 12 [...]

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NBC Wants Video-Snacking Audience

Jan 30th, 2008 | By James Lewin | Category: Internet TV, Streaming Video, Video

During the keynote at the National Association of Television Program Executives’ Conference, NBC-Universal President Jeff Zucker said that the network has notice a midday bump in online video viewers, and it wants a piece of the action.
“We’re also seeing new forms of media consumption,” said Zucker, “like something our research department calls ‘video snacking’‚Äîa significant [...]

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