Blubrry Debuts at Gnomedex

Jul 3rd, 2006 | By | Category: Podcast Directory Sites

blubrryAt Gnomedex 2006, podcaster Todd Cochrane introduced a new site for podcasters and podcast fans, Blubrry.

The site blends elements from a variety of types of podcasting sites; it’s part directory, part network and part community. The site intends to use social networking to help podcast fans find new podcasts while helping podcasters get listeners, and potentially earn revenue from their podcast.

“Podcasters can get a terrific second point of presence to build their audiences, keeping much of their original site‚Äôs feel,” said Todd Cochrane, CEO of site creators RawVoice.

Blubrry has the features of a typical social networking site, like profile photos, links to friends, and comment boards. But as a podcaster site, it also includes RSS enabled tag clouds, show rankings, and functionality.
blubrry screen capture
blubrry screen captureThe site is free to join for listeners and podcasters alike. Podcasters that opt-in agree to help build the community by promoting the site on their shows. According to Blubrry, new podcasters will benefit from the aggregated power of the network to attract advertisers, and the company shares advertising revenue with podcaster members.

“We’ve taken the model that is already making money for podcasters on the PodcasterNews Network, and are using it on this site,” said Jeevan Padiyar, CFO of RawVoice. “Other media companies may lock in content producers, but RawVoice is different.”

The site is currently in open beta.

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