YouTube Playing Favorites, Paying Popular Video Bloggers

May 4th, 2007 | By | Category: Internet TV, Making Money with Podcasts, Streaming Video, Video Podcasts, Vlogs

YouTubeYouTube has announced a new program to expand its revenue sharing program to top YouTube video bloggers, including LisaNova, renetto, HappySlip, smosh, and valsartdiary.

Participating user-partners will be treated as other content partners and will have the ability to control the monetization of the videos they create. Once they’ve selected a video to be monetized, we’ll place advertising adjacent to their content so participating user-partners can reap the rewards from their work.

The program is limited at this time, but the company plans to expand it:

So now that you’ve read this, you’re probably wondering, “How can I get in on the action?” This is only available to the initial participants. But if you create original content, have built and maintained an audience on YouTube, and think you might qualify for this program based on what’s above, you can express interest on our partnership lead form.

We hope that this program inspires people to keep creating original videos, building audiences and engaging with the YouTube community. What we’re really excited about, beyond our new partners, is that literally, at any given moment, thousands of creative people from throughout the world are posting new, original content to YouTube. It’s this community that’s shaping what the YouTube experience is now and will be in the future, and we’re incredibly excited for the prospect that holds.

Leave a Reply