Wizzard Intros Latest Version Of LibsynPRO

Sep 30th, 2007 | By | Category: Audio Podcasting, Making Money with Podcasts, Podcast Distribution, Podcasting Services

WizzardWizzard Media has made several announcements in conjunction with the Podcast and New Media Expo, September 28-30 in Ontario, California.

Wizzard announced that the latest version of the LibsynPRO enterprise publishing service has been opened up to a small group of beta users. LibsynPRO is a media publishing solution for podcast networks, media companies and other businesses that need to manage multiple podcast shows under a single account.


  • Detailed statistics and time-sensitive reporting available in three formats – a web interface, a downloadable spreadsheet or a customizable layout.
  • An easy-to-operate interface for LibsynPRO‚Äôs advertising system – tasks like content insertion and removal can be handled quickly and easily, with the ability to schedule customized campaigns in real-time. Wizzard Media‚Äôs partnership with Nielsen//NetRatings has extended into the LibsynPRO system to ensure accurate reporting for users, agencies and advertisers.
  • For non-technical content creators, LibsynPRO is designed to act as an easy publishing tool. Users can customize the system to suit their business needs allowing for the creation of custom levels of administration for multiple users. Clients can take advantage of the built-in quality control process that guarantees content receives approval before it is released to the public. Automatic creation of iTunes-compliant RSS feeds assures that content is ready for the web.
  • For the developer, the LibsynPRO platform offers support for the building of custom publishing applications through a rich application programming interface (API). Advanced features for Power users include a set of tools to schedule the release and expiration of media, precise placement of dynamic advertisements, and controls over the feeds created by the platform.

Wizzard also announced that over 500 more podcasts, representing more than 22 million monthly downloads as certified by Nielsen//NetRatings, have joined Wizzard’s advertising network. These podcasts have agreed to allow Wizzard Media’s national ad sales team to represent them to agencies and media buyers.

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