The iPod-Killers Are Hurting

Oct 31st, 2007 | By | Category: iPods & Portable Media Players

Creative Technology, makers of the Zen portable media player, is struggling.

The company, which delisted from the Nasdaq earlier this year, posted Q1 2008 (through Sept 30th) sales of $185 million. That’s down 24% since last year. Income was actually up for the quarter, though, which the company attributes to improvements in operations.

Apple saw iPod revenues increase 4% last quarter, and unit sales increase 17%.

It’s looking more and more like Microsoft’s Zune is a Zen-killer, having little or no effect on iPod sales but cranking up the competition for second place.

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