Nine Inch Nails Reinvents The Concert Video

Jun 7th, 2009 | By | Category: Internet TV, Streaming Video, Video

New media and cheap technology is making it easy for anyone to podcast, video podcast and create all types of media for the Web.

It’s a mistake, though, to think that this revolution is limited to low-budget indies.

Check out this concert video for Nine Inch Nails‘ performance of Survivalism, live in Atlanta, GA, May 10th, 2009.

At first glance, the video may not seem that different from a lot of concert videos. Look closely, though, and you’ll see that this is a basically a glorified home movie. One shot, filmed by Rob Sheridan with a Canon 5d Mark II.

Like a lot of things that NIN has been doing lately, it’s not immediately obvious how insanely innovative this is.

Put a guy on stage with a relatively cheap HD video cameo, let him interact with both the band and the audience, and you’ve changed concert videos forever. There’s no reason that any band, not just Nine Inch Nails, can’t have an HD concert video made for all their shows.

Which would you rather buy: the concert video of your favorite band, or the concert video of your favorite band at the show that went to……last night?

via Synthtopia

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No Responses to “Nine Inch Nails Reinvents The Concert Video”

  1. Jason R says:

    Another tech note about NIN. I twittered about the merits of getting an Olympus LS-10. An Olympus rep tweeted back asking me to check out this NIN video shot with the Canon 5D Mark II and recorded with an LS-10:

    They say the audio is raw from the LS-10, without enhancements. But I am not sure if they mean the audio came directly from the on-board mics or the line in.

  2. […] James Lewin over at Podcasting News today pointed out another interesting way in which the band Nine Inch Nails is once again shifting the game forward when it comes to the music business. […]

  3. John Hoffman says:

    Saw NIN in in San Jose. You literally drive past Google campus to get to the venue. I love that they video podcast their concert from Atlanta. Are Silicon Valley/ Bay Area audiences just not that exciting?

  4. […] excerpt from Nine Inch Nails Reinvents The Concert Video explains the significance of the video and indicates why it is being posted in a blog entry about […]

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