Posts Tagged ‘ The NPD Group ’

Baby Boomers Into New Media, Social Networking

Sep 10th, 2008 | By | Category: General

Think new media and social networking are just for young people? Think again. Market Research firm The NPD Group reports that online activities once mainly popular with teens and young adults are now getting active participation by baby boomers, too: 61 percent of baby boomer Internet users (age 44 to 61) had visited sites that […]

Apple Solidifies Dominance Of Music Retailing

Aug 5th, 2008 | By | Category: Digital Music

According to the latest MusicWatch consumer surveys from The NPD Group, Apple is again the top music retailer in the US. The five leading music retailers in the U.S. for the first half of 2008 (January through June, based on purchases of CDs and a-la-carte digital music downloads) are: iTunes Wal-Mart (Walmart,, Walmart Music […]